Senior Creative Producer

I turn brand problems into ideas people stop for Then turn attention into growth

Better call Samer

Let’s talk

BaghdadAvailable worldwide

Abwaab back to school campaign

Reels

Motion

Scenes

Program Development

Four-part series

Oppenheimer

Research & Preparation

One story · Four chapters

Collaborations

Vertical Work

Stills

Abwaab back to school campaign visual — AbwaabBack to school

AmeenaBrand campaign

Abwaab student campaign visual — AbwaabStudent campaign

Abwaab parent campaign visual — AbwaabParent campaign

Ameena holiday campaign visual — AmeenaHoliday campaign

Al Mohandes kitchen materials campaign visual — Al MohandesMaterials campaign

Ertiqaa Amwaj Iraq Toyota motor oil campaign visual — ErtiqaaMotor oil campaign

Al Mohandes

From random posts
to a sales system

+100%Sales growth

Occasional phone posts with no clear system

A unified Reels strategy that doubled sales

Al Muhandes Instagram account before the visual identity transformation

Al Muhandes Instagram account after the visual identity transformation

Ameena

Ameena

Stories that opened new doors

Challenge: Grow the dealer and agent network
Move: Story-led campaign direction
Outcome: More dealers and agents reached the brand

Abwaab

Abwaab

Ideas from concept to screen

Challenge: Turn educational offers into ideas people notice
Move: Concept ownership and creative supervision
Outcome: A complete path from strategy to production

Samer HameedBaghdad, Iraq

I build brands
that move people

At Abwaab, I turn brand problems into clear ideas, strong campaigns, and measurable growth

I lead the team from idea and script through filming, editing, design, and media

01Brand systems
Positioning · identity · social direction
02Campaigns
Concept · copy · Reels
03Production
Shoot · edit · rollout

Available for freelanceStart a project